In a world that often values conformity over creativity, the idea of sticking to the straight and narrow can seem like the only road to success. However, what if the key to reaching the top lies in embracing your individuality and defying the norms? Let’s explore some unconventional strategies for success that go against the grain of traditional thinking.


Embracing unconventionality


The business landscape is often dominated by strict rules and prescriptions that leave little room for creativity. The belief that there’s only one way to succeed can be limiting. However, here is a argue for the power of virtues in what others may perceive as vices. Quirks and imperfections, they assert, are actually our most valuable assets.


Audacity as a resource


Realizing ambitious plans requires an audacious spirit. There can be an audacious comeback after a disastrous pitch. We would like to emphasize the importance of thinking big, staying persistent, and having an “impossibility airbag” to cushion potential falls.


The Power of obsession


To truly succeed, be obsessed with your goal. The idea of 10,000 hours of practice may be popular, but we argue that world-class mastery often requires 25,000 hours of dedicated practice. Obsession involves pushing beyond average limits and finding a goal you love enough to sacrifice for.


Do what you love


The secret ingredient to a successful life? Doing what you love. The story of Anthony Bourdain serves as a poignant example. By following his passion for food and travel, Bourdain inspired countless others and left a lasting legacy. The key message here is clear: to do well, do what you love.


Celebrate your uniqueness


Being weird and celebrating what makes you stand out can be a significant asset in a world that often encourages conformity. The story of Steve Pateman’s unconventional approach to shoemaking showcases how embracing uniqueness can lead to success.


Captivate with charisma


Charm an audience by capturing their imagination. Whether you’re pitching a product, seeking investment, or even performing magic, the ability to connect with your audience is crucial. Expressive emotions, sensitivity to others, and adaptability in tone are traits that make persuasive communication effective.


Emotions as strengths


Contrary to the belief that emotions have no place in the professional world, we argue that emotions, empathy, and sincerity are strengths. Highly sensitive individuals are seen as effective leaders, as they possess intuition, creativity, and a better understanding of others’ needs.




In a nutshell, these unconventional strategies challenge traditional notions of success. The key takeaway is that embracing your uniqueness, defying norms strategically, being audacious, obsessed, and passionate about your goals, doing what you love, celebrating your quirks, captivating with charisma, and embracing emotions are all essential elements on the roadmap to success. So, dare to be different, and let your individuality shine as you forge your own path to greatness.

Inspired by a book “Rare Breed”; Sunny Bonnell and Ashleigh Hansberger

2 minutes read

How Can Your Uniqueness Be an Advantage

A guide to business and personal success for those who march to their own beat.